Learn the secrets to standing out, connecting and engaging with both existing and potential clients so you can get remembered, referred, and repeat business!

Humour helps us connect with others by fostering rapport, reducing status differentials, increasing likeability, and building trust. But humour in business is for connection and engagement – not entertainment! Instead of just cracking jokes with our clients, we can use humour in a much more sophisticated way to get more influence, more engagement and more business.

As an added bonus, humour can have a big impact on the bottom line, as studies show that “adding a lighthearted line into a sales pitch, … makes people willing to pay nearly 20 per cent more.”

OUTCOMES:

• Easily get the attention of your current and future clients while still being taken seriously.
• Use humour in a risk-free way for maximum laughs, entertainment, and engagement, which doesn’t feel awkward, uncomfortable, or embarrassing.
• Use humour in a way that aligns with your message, engages your market and doesn’t ruin your credibility.
• Be easily remembered, to maximise referrals and get repeat business.