FUNNY ON PURPOSE SPEAKER COACHING
More Laughs. More Engagement. More Bookings.
FUNNY ON PURPOSE SPEAKER COACHING CAN HELP!
USING HUMOUR TO ENTERTAIN, ENGAGE & INFLUENCE YOUR AUDIENCE
GOT A BIG SPEAKING GIG COMING UP?
Do you need help delivering a funny, engaging, and memorable presentation that gets you more business and bookings?
Are you struggling to make your presentations more entertaining and engaging?
Do you wish your humour felt more natural and less awkward?
Are you tired of delivering forgettable presentations?
Do you want to land more speaking gigs and charge higher fees, but you’re not sure how to stand out?
If any of these sound familiar, you’re not alone — and there is a solution.
Exceptional Presentations Begin with Engaged AUDEIENCES
The root cause of these challenges is disengagement. When your audience isn’t engaged, your message doesn’t land, your impact is diminished, and opportunities are lost.
Here’s the difference between a disengaged and an engaged audience:
DISENGAGED
😩 Bored and distracted.
🤯 Confused or overwhelmed.
🛑 Speaker struggles to connect.
💔 No impact or results.
ENGAGED
😊 Focused and present.
🎉 Refreshed, clear, and receptive.
🚀 Speaker excels with ease.
❤️ Memorable, lasting impact.
The good news? Humour is the key to transforming disengaged audiences into engaged ones.
WHY HUMOUR IS THE SECRET WEAPON FOR SPEAKERS
Humor isn’t just about getting laughs—it’s a powerful tool to engage your audience and amplify your message. Here’s how purposeful humour transforms your presentations:
FEEL GOOD
Humour creates a positive, stress-free state that helps your audience connect with you and your message.
DO GOOD
Engaged audiences are more likely to participate, respond, and take action. Humour strengthens their understanding and emotional connection to your message.
LIFE'S GOOD
Humour enhances cognitive capacity, making it easier for your audience to learn, understand deeply, and remember your key points long after your presentation ends.
WHAT IS FUNNY ON PURPOSE SPEAKER COACHING?
FUNNY ON PURPOSE Speaker Coaching is a unique program designed to help Speakers, Coaches, Authors, and Thought Leaders master the art of purposeful humour.
With this program, you’ll learn how to:
- Use humour to engage and influence your audience.
- Deliver presentations that are funny, memorable, and impactful.
- Build strong connections with your audience while amplifying your message.
THE KICK-ASS KEYNOTE FRAMEWORK
The KICK-ASS Keynote Framework is at the heart of FUNNY ON PURPOSE Speaker Coaching. It’s a proven methodology that transforms your presentations through these seven steps:
K
KEEP IT ENGAGING
Capture your audience’s attention from start to finish.
I
INCLUDE SOME HUMOUR
Add humour that enhances your message and supports your brand.
C
CONNECT WITH THE AUDIENCE
Build rapport and trust with your audience.
K
KNOW YOUR NEXT STEP
Deliver clear, actionable takeaways.
A
ARTICULATE THE ISSUE
Present relatable challenges your audience faces.
S
SHOW THE SYMPTOMS
Help them clearly see the impact of the problem.
S
SUPPLY THE SOLUTION
Inspire action with insights and strategies.
CHOOSE YOUR LEVEL OF COACHING
STAND OUT SPEECH
Perfect for: One-off or high-stakes presentations.
Through three focused sessions, we will:
- Define the humour strategies that align with your message.
- Develop material that enhances your presentation and supports your credibility.
- Deliver humour confidently and naturally, without awkwardness or discomfort.
BOOKED OUT SPEAKER
Perfect for: Professionals delivering regular presentations, workshops, or training.
This package helps you master:
- The Right Approach: Align humour with your brand for maximum engagement.
- The Right Material: Create humour that supports your message and resonates with your audience.
- The Right Performance: Deliver humour confidently for consistent impact.
STEALTH HUMOUR ELITE
Perfect for: High-level Professional Speakers and Industry Leaders.
This program includes:
- Implementation Coaching: Seamlessly integrate humor into your presentations.
- Audience Interaction: Tailor humour to specific events and audiences.
- Spontaneous Humor: Develop agility to deliver humour on the spot.
What people are saying about Kate…
“Kate helped me turn my OK keynote into an exceptional one, which led to me getting a standing ovation in front of 6,000 finance professionals at MDRT in the USA. Her BIG Finish methodology is unbelievable.”
Heidi Dening – Keynote Speaker, Author, Educator
“Working with Kate helped me to include more humour in my signature keynote. As an academic and researcher, I wanted to infuse more humour into my keynote to bring statistics and data to life. Kate certainly helped me do that, and I’m receiving overwhelmingly positive feedback to confirm it.”
Dr Kristy Goodwin – 2023 PSA Breakthrough Speaker of the Year
FREQUENTLY ASKED QUESTIONS
Is FUNNY ON PURPOSE Speaker Coaching Just for Speakers?
Not at all! Whether you’re a Speaker, Coach, Author, or Thought Leader, FUNNY ON PURPOSE Speaker Coaching helps you engage your audience while amplifying your message and personal brand.
How is This Different From Regular Comedy Training?
Humour in a professional context isn’t about getting laughs at any cost—it’s about engagement. Unlike traditional comedy training, this program focuses on using humour to enhance your message, credibility, and audience connection.
Will This Work For Me if I’m Just Not a Funny Person?
Absolutely! Humour is a skill you can learn, and FUNNY ON PURPOSE coaching will help you use it naturally and confidently—without feeling awkward or cringeworthy.
READY TO GET STARTED?
Whether you’re preparing for a big presentation or looking to transform your speaking career,
FUNNY ON PURPOSE Speaker Coaching will help you engage your audience, amplify your message,
and achieve your goals.
Let’s make it happen!
For more info or to book,
please contact Kate on
m. 0400 955 007
e. kate@kateburr.com.au
or book a time in her calendar to chat
Meet Kate burr
Whether you’re a Speaker, Coach, Author, or Thought Leader, Kate specialises in helping you make your presentations and keynotes more funny, engaging and memorable.
Rather than just telling jokes to make people laugh, Kate’s approach focuses on using humour to engage and influence your audience while amplifying your core messages, brand identity and unique personality.
In business, the primary reason for humour isn’t laughter; it’s engagement – as better engaged audiences, clients, and prospects lead to better business outcomes.
Creator of COMIC INTELLIGENCE and the FUNNY ON PURPOSE FORMULA, Kate has “left-brained” comedy by adding her own templates, checklists, laugh data and reference maps methodology. She’s worked with the likes of Keith Abraham, Amanda Stevens, Michelle Bowden, Yamini Naidu and breakthrough speaker of the year (2023) Dr. Kristy Goodwin.
Get ready to shine on stage! Through Kate’s guidance, you can be more confident and engaging while delivering an outstanding experience for your audience!
FREQENTLY ASKED QUESTIONS:
Not at all! Whether you’re a Speaker, Coach, Author, or Thought Leader, FUNNY ON PURPOSE Speaker Coaching will help you use humour to engage and influence your audience while amplifying your core messages, brand identity, and unique personality.
Humour is a powerful business tool — but only if it’s used with business in mind. That’s where FUNNY ON PURPOSE Speaker Coaching differs from most comedy training. Traditional comedy training focuses on making a room full of drunk people laugh, often at any cost. While that’s great for stand-up comedians, if you’re a professional, humour cannot come at the expense of your credibility or your content.
With FUNNY ON PURPOSE Speaker Coaching, your content comes first, your credibility comes second, and comedy material is there to support and enhance your message, not overshadow it.
The old approach to humour is to sprinkle some random jokes into your presentation (because you’ve been told it’s important to “add some humour”) and hope for the best. This disjointed process often detracts from your message rather than supporting it.
FUNNY ON PURPOSE is a better way. Here, humour is used intentionally to:
- Enhance your message.
- Engage your audience.
- Support your personal brand.
This approach makes humour a tool for impact — not a distraction.
Yes! The key is tailoring your humour to the audience. FUNNY ON PURPOSE coaching includes techniques for adapting humour to different contexts, ensuring it’s always appropriate and engaging.
Yes! Humour won’t make a serious speaker less serious — but it will help you deliver a stronger presentation with better results.
For your audience, humour is incredibly beneficial. It puts them in a positive state, helps build rapport, and expands their capacity for understanding, learning, and retaining your message.
As a serious speaker, humour benefits you, too. It creates a stronger connection with your audience, making it easier to deliver your message and achieve greater impact.
In a professional context, humour isn’t about getting laughs — it’s about creating engagement. Better engaged audiences lead to better results. The key is ensuring your humour aligns with your tone and communication style so it feels natural and seamless — not awkward or cringeworthy.
Done well, humour benefits both you and your audience — and FUNNY ON PURPOSE Speaker Coaching will show you how to use it effectively without compromising your credibility.
Humour can absolutely work in serious contexts. In fact, it’s a powerful tool to help your audience process heavy topics and feel more connected to your message. The key is to use humour strategically — not to make light of the topic, but to help the audience cope with the topic and stay engaged.
Kate will guide you in finding the right tone and humour style to ensure your presentation is both impactful and respectful, striking the perfect balance for sensitive subjects.
To be FUNNY ON PURPOSE, you need to get these three elements right:
- Right Approach: When you use the right approach to humour, it’s painless and effortless. It feels natural, not awkward or uncomfortable.
- Right Material: Good humour is aligned with your personal brand and enhances your message. It’s valued by your audience and never cringeworthy.
- Right Performance: Deliver humour in a way that feels professional, entertaining, and engaging—while maintaining your credibility.
Kate Burr has over two decades of stage experience, including 11 years as a professional comedian and 8 years as a Humour & Leadership Coach. She has worked with some of Australia’s top speakers, including:
- Keith Abraham
- Amanda Stevens
- Michelle Bowden
- Heidi Dening
- Yamini Naidu
- Dr. Kristy Goodwin
Kate combines her extensive knowledge and practical methodologies to teach speakers how to use humour effectively while supporting their message and personal brand.
Humour is a powerful business tool — but only if it’s used with business in mind. That’s where FUNNY ON PURPOSE Speaker Coaching differs from most comedy training. Traditional comedy training focuses on making a room full of drunk people laugh, often at any cost. While that’s great for stand-up comedians, if you’re a professional, humour cannot come at the expense of your credibility or your content.
With FUNNY ON PURPOSE Speaker Coaching, your content comes first, your credibility comes second, and comedy material is there to support and enhance your message, not overshadow it.
Coaching timelines are flexible and depend on your needs. Single presentations (STAND OUT SPEECH) may require just a few sessions, while ongoing coaching packages for regular Speakers (BOOKED OUT SPEAKER or STEALTH HUMOUR ELITE) provide in-depth support.
The KICK-ASS Keynote Framework is a proven methodology designed to help speakers craft engaging, memorable, and impactful presentations. It breaks down the key components of a standout keynote into seven actionable steps:
- Keep it Engaging: Capture your audience’s attention from start to finish.
- Include Some Humour: Add humour to support your message and enhance your brand.
- Connect with the Audience: Build trust and rapport to create a stronger connection.
- Know Your Next Step: Ensure your presentation has clear and actionable takeaways.
- Articulate the Issue: Highlight relatable challenges your audience faces.
- Show the Symptoms: Help them clearly see the impact of the problems they face.
- Supply the Solution: Deliver insights that inspire action and lasting change.
This framework ensures your presentation is not just entertaining but also meaningful and effective, leaving your audience motivated and inspired.
The KICK-ASS Keynote Framework was developed after years of coaching professional speakers and identifying the patterns of exceptional presentations. This framework will help you:
- Get your audience on your side from your very first words.
- Keep them smiling, engaged, and entertained throughout your presentation.
- Craft a message that can be summed up in three memorable sentences.
- Create takeaways that stick with your audience long after the presentation ends.
- Deliver a BIG finish that leaves your audience energised and ready to take action.
Here are the five key steps to mastering purposeful humour:
- Understand the Basics
- Learn what humour techniques work for professionals and how to safely apply them in your communication. Think of humour as the ACE up your sleeve to:
- Alter the state of wellbeing.
- Connect with others.
- Expand capacity for understanding and learning.
- Learn what humour techniques work for professionals and how to safely apply them in your communication. Think of humour as the ACE up your sleeve to:
- Get Clear on Objectives
- Define what you want each piece of humour to achieve — whether it’s breaking the ice, building rapport, or making your key points memorable.
- Create the Material
- Follow a three-step process: generate ideas, write the material, and edit/polish until it’s ready for your audience.
- Deliver Maximum Laughs
- Timing and delivery are critical. Without the right performance, even great material can fall flat.
- Engage Your Audience
- Success is not only about what you say but how it’s received. Engaging your audience ensures that your humour lands and resonates.
Absolutely! Humour isn’t something you’re “born with.” It’s a skill you can learn.
Many potential clients start off thinking, “I’m not funny, so there’s no point,” or, “No one would take me seriously if I started cracking jokes.” These misconceptions hold you back from reaching your potential.
FUNNY ON PURPOSE unlocks the mystery of humour and shows you a pathway to being funny — without feeling awkward, uncomfortable, or embarrassed. With over 20 years in the comedy industry and eight years as a Humour Coach, Kate will teach you how to use humour confidently and effectively while supporting your key messages, brand, and personality.
Step 1: Choose the coaching program that’s right for you:
- STAND OUT SPEECH: One-off presentations made unforgettable.
- BOOKED OUT SPEAKER: Consistently captivate your audience and grow your influence.
- STEALTH HUMOUR ELITE: Master humour and engagement at the highest level.
Step 2: Call Kate on 0400 955 007 or email her at Kate@KateBurr.com.au to schedule your first session. Let’s start transforming your presentations today!